Hahaha that time I came to an event twinning with Vivy! Still so funny. |
Back to what I do—LMN—there’s two sides to my business. Obviously, there’s the apparel RTW business that has probably been on a small break due to COVID. COVID definitely shook my entire supply chain and new business models would need to be thought of at this point. Hopefully LMN the label will survive this and make its way back for Eid 2021. I’ll let you in on a secret, it has started production.
The other side of LMN is the social media side. I mostly enjoy it because of the marketing aspect. I think that’s where I’d like to head in the future—marketing. I know it’s a vast subject and social media marketing is just a small dot, but it’s such a fun and exciting expertise to be in. So far I’ve only done a lot of stills, but in 2021, I hope my creativity will take me further (hah, if my MBA permits).
Digital Side Hustle: Part 1
Tuesday 8 December 2020
Hahaha that time I came to an event twinning with Vivy! Still so funny. |
Back to what I do—LMN—there’s two sides to my business. Obviously, there’s the apparel RTW business that has probably been on a small break due to COVID. COVID definitely shook my entire supply chain and new business models would need to be thought of at this point. Hopefully LMN the label will survive this and make its way back for Eid 2021. I’ll let you in on a secret, it has started production.
The other side of LMN is the social media side. I mostly enjoy it because of the marketing aspect. I think that’s where I’d like to head in the future—marketing. I know it’s a vast subject and social media marketing is just a small dot, but it’s such a fun and exciting expertise to be in. So far I’ve only done a lot of stills, but in 2021, I hope my creativity will take me further (hah, if my MBA permits).
According to Wiki, the lipstick effect is the theory that when facing an economic crisis consumers will be more willing to buy less costly luxury goods... like lipsticks.
That's what I tell myself to justify my spending as a student many years ago. I felt so much joy every time I bought a new lipstick. I was also very
much obsessed so I had tons. Every time MAC launched a new collection, I would
buy all of the lipsticks. Sigh, if you remember the Venomous Villains collection
(omg… aced the packaging) and the nudes that came out during the Mickey
Contractor collection (Yash is now permanent, thank goodness). I always
gravitated towards the nudes and reds. If I was daring, muted cool-toned pinks.
Never fuchsia or coral because it never went well on my skin. My first
favourite lipstick (and I always make sure I have one in my collection) was
MAC’s Honey Love. I love their matte formula but I think right now their Powder
Kiss formula has topped it. I might swatch that next because I impulsively bought
a box of 5 of those from the Holiday collection. Whoops.
Ever since then, I have tried lipsticks from… I
would say almost every brand. I was hooked on the Estee Lauder Pure Color Envy
Sculpting Lipsticks in Insatiable Ivory and Desirable… I loved (and still do)
Pat McGrath’s Omi and Realness. I love Duck Cosmetics’s colors and formula from
The Love Duck collection. I was once obsessed with Chanel’s Rouge Allure Velvet
Luminous Matte lipstick in #34 (available on @shoppaintedbykashf if I’m not mistaken)… and how could I ever forget NARS’s Velvet Matte Lip Pencils in Red
Square and Dolce Vita! But guys, I think I found the best lipstick formula
ever.
Lisa Eldridge is an international make-up artist who makes Youtube videos that really make you conscious of the way you apply skincare and make up (she does it so softly and gently that makes me question whether I’m tugging on my skin a bit too much). When she came out with lipsticks, I knew I had to try them. I love matte lipsticks so when she called them velvet, I knew that was a battle I was going to lose. The first one I bought was Velvet Muse. It’s my favourite lipstick this year and even after buying 5 more shades, Muse is still my favourite. So enough talking, here are the swatches on me.
Also, I've used some photos from Temptalia because her swatches and photos are ace. I'm not competing with that. So if you want to read what she says... click here and navigate away.
Velvet Fawn |
You can get them here. Which one's your favourite?
Lisa Eldridge Velvet Lipsticks
Wednesday 4 November 2020
According to Wiki, the lipstick effect is the theory that when facing an economic crisis consumers will be more willing to buy less costly luxury goods... like lipsticks.
That's what I tell myself to justify my spending as a student many years ago. I felt so much joy every time I bought a new lipstick. I was also very
much obsessed so I had tons. Every time MAC launched a new collection, I would
buy all of the lipsticks. Sigh, if you remember the Venomous Villains collection
(omg… aced the packaging) and the nudes that came out during the Mickey
Contractor collection (Yash is now permanent, thank goodness). I always
gravitated towards the nudes and reds. If I was daring, muted cool-toned pinks.
Never fuchsia or coral because it never went well on my skin. My first
favourite lipstick (and I always make sure I have one in my collection) was
MAC’s Honey Love. I love their matte formula but I think right now their Powder
Kiss formula has topped it. I might swatch that next because I impulsively bought
a box of 5 of those from the Holiday collection. Whoops.
Ever since then, I have tried lipsticks from… I
would say almost every brand. I was hooked on the Estee Lauder Pure Color Envy
Sculpting Lipsticks in Insatiable Ivory and Desirable… I loved (and still do)
Pat McGrath’s Omi and Realness. I love Duck Cosmetics’s colors and formula from
The Love Duck collection. I was once obsessed with Chanel’s Rouge Allure Velvet
Luminous Matte lipstick in #34 (available on @shoppaintedbykashf if I’m not mistaken)… and how could I ever forget NARS’s Velvet Matte Lip Pencils in Red
Square and Dolce Vita! But guys, I think I found the best lipstick formula
ever.
Lisa Eldridge is an international make-up artist who makes Youtube videos that really make you conscious of the way you apply skincare and make up (she does it so softly and gently that makes me question whether I’m tugging on my skin a bit too much). When she came out with lipsticks, I knew I had to try them. I love matte lipsticks so when she called them velvet, I knew that was a battle I was going to lose. The first one I bought was Velvet Muse. It’s my favourite lipstick this year and even after buying 5 more shades, Muse is still my favourite. So enough talking, here are the swatches on me.
Also, I've used some photos from Temptalia because her swatches and photos are ace. I'm not competing with that. So if you want to read what she says... click here and navigate away.
Velvet Fawn |
You can get them here. Which one's your favourite?
Maktub Series: I'll Put This Love in a Bottle
Saturday 18 April 2020
I have no regrets for shifting gears. I believe at the moment, I was meant to be on that path. I was meant to earn a little bit more through social media. I was meant to give LMN a chance. I was meant to meet all these amazing inspiring people. But it's been 5 years and with the bleak future of influencer marketing... I have no clue what lies ahead. I have and will always love creating content for brands. It always feels like such an honor to be acknowledged by them. I'm not saying I'm leaving that life. I'm just saying... I don't know where it's going.
But in terms of my career? I think I'm ready to switch gears again.
x,
N
Man, I Feel Just Like A Rockstar
Thursday 9 April 2020
I have no regrets for shifting gears. I believe at the moment, I was meant to be on that path. I was meant to earn a little bit more through social media. I was meant to give LMN a chance. I was meant to meet all these amazing inspiring people. But it's been 5 years and with the bleak future of influencer marketing... I have no clue what lies ahead. I have and will always love creating content for brands. It always feels like such an honor to be acknowledged by them. I'm not saying I'm leaving that life. I'm just saying... I don't know where it's going.
But in terms of my career? I think I'm ready to switch gears again.
x,
N